There are a myriad of reasons and guesses as to why California wineries are seeing a downturn in visitors. These usually revolve around economic uncertainty including tariffs, a whiplash effect from the Covid lockdowns when online purchases shot up, higher prices for wine tastings, and younger consumers turning to other alcoholic and non-alcoholic beverages.
What are wineries doing, or could be doing, to counteract the loss of visitors?
These are a few picks of quality wines from Sonoma County that aren't too expensive and should be relatively easy to find in wine shops and big box retailers. There are more, these are a few I know about.
Whether it's Rosé All Day or Yes Way Rosé pink wine is the in wine. Some info about this wine phenomenon follows.
Some of the major players in the industry are reducing their footprint in the wine business. This is a sign of uncertainty in the future of the wine market.
This is a snapshot of the wine industry 100 years ago. Why the1920s? Prohibition took effect in 1920 making it illegal to manufacture, transport, or sell alcoholic beverages. It wasn't against the law to drink if you acquired it legally. You could make your own hooch.
1920 was a big year for the country as Women's Suffrage was also ratified, giving women the right to vote. One small step...
Women and their wine have a special relationship. Here's a sometimes humorous look at this culture.
