Views of a local who has been in the hospitality side of the wine biz full- or part-time for about three decades. Maybe more importantly, an avid consumer of the local wines for over 40 years. Mostly general comments on the California wine business because that's what I know.
The anti-booze, neo-prohibitionists, and sober curious people are having their day. That shouldn't be treated as a problem for those in the wine biz, but it is for many, and that's a mistake.