2025 California Grape Crush Report

 The state agriculture department has released the 2025 Preliminary Grape Crush Report. Following are a few highlights.

Grapes crushed by year, including table grapes
click on image to enlarge

When you look at tonnage, prices, or any other data remember this is state-wide so it's including the vast Central Valley where about 75% of the state's wine grapes come from.  

California's Performance

The state total wine grape crush tonnage is 23% below the five-year average and the lowest since 1999. 

White wine grapes crushed in 2025 equaled 1.3 million tons, down 6% from 2024. Red wine varieties were are 1.3 million tons, but that's down almost 11% from 2024. The state average for price per ton has white grapes down 1% from 2024; red down 4.4%. 

 

Top Varieties Crushed in 2025

In the above graft, first, yeah, they said Graped Varieties in the title. Second, Rubired at 6.4% of the total crush is interesting because this is what goes into making the infamous Mega Purple that's used as an undisclosed additive in some red wines. The amount of Rubired crushed has gone up significantly in the last few years. 

 

Napa / Sonoma 

Napa County's flagship grape, Cabernet Sauvignon, came in at an average of $9,000 / ton for almost 40,000 tons crushed. The 2024 numbers were $9,945 for 45,000 tons -- a significant drop in price and tonnage. 

Sonoma County and Marin County are listed together in the report. Marin crushes less than 250 tons and it's mostly Pinot Noir. Sonoma's and Marin's signature grape, Pinot Noir, sold for about $3,800 with over 22,000 tons crushed. In 2024 Pinot sold for $3,890 with 28,600 tons crushed. So the prices between 2024 and '25 are similar, but tonnage is down.

Sonoma/Marin Cabernet Sauvignon sold for an average under $2,800 / ton with not quite 20,000 tons produced (Marin has only a tiny bit of Cab). The Cab price is less than 30% of Napa's average.

Tonnage is down mostly because of oversupply though weather played a role in some areas. In Sonoma, cooler weather throughout the growing season meant lower fruit volume on the vines. This should mean excellent quality.

 

California Grape Crush Report for all the data, and there's a lot! Note that the report includes table grapes.