Natural and organic wines are gaining footholds for perceived health reasons. Of course, many think the Impossible Burger at Burger King is a healthy alternative -- until you check out the fat and sodium content. Anyway, what about all the stuff that might be in your wine?
Views of a local who has been in the hospitality side of the wine biz full- or part-time for about three decades. Maybe more importantly, an avid consumer of the local wines for over 40 years. Mostly general comments on the California wine business because that's what I know.
Norton Safeweb
Monday, December 30, 2019
Friday, December 27, 2019
Making Wine in a Restaurant Fun
Because nobody wants the restaurant staff staring at them while they
try to make a selection from the wine list then sneer at their choice.
Restaurants would love to sell more wine to their lunch and dinner guests. Many already have a bar selling wines by the glass. The problem is sticker shock at restaurant markups that has to be overcome. The other issue is a complicated wine list with no real info the the selections. So what can be done? In short find restaurants that are wine-friendly, where you can experiment a bit with different wines. Yes, it can be done without having 500 wines on the wine list. It should be fun and educational.
Restaurants would love to sell more wine to their lunch and dinner guests. Many already have a bar selling wines by the glass. The problem is sticker shock at restaurant markups that has to be overcome. The other issue is a complicated wine list with no real info the the selections. So what can be done? In short find restaurants that are wine-friendly, where you can experiment a bit with different wines. Yes, it can be done without having 500 wines on the wine list. It should be fun and educational.
Monday, December 23, 2019
The Decade's Wine Trends
Yes, we're at the end of another decade so we should look back and see what's changed in the American wine world.
Thursday, December 19, 2019
Alcohol Tolerance
Ever wonder why some are lightweights when it comes to drinking and others can pack it away? Here are factors that play into one's tolerance.
Monday, December 16, 2019
Reading an American Wine Label
Buying wine is a risky proposition. There is some information on the label, but most of us don't know what it all means. There's the winery name or maybe it's just a label belonging to another winery and made in a location where wine under other labels is made. There's the vintage telling you when the grapes were grown though more specifically the year the grapes were harvested (that matters in the Southern Hemisphere). There's a growning location that's likely to be a county, a grape growing region (usually within one county), and maybe a vineyard name. Even the alcohol level has a fairly wide range it can fall in depending on which side of 14% alcohol it falls. See, it gets complicated.
Below are the basics.
Below are the basics.
Thursday, December 12, 2019
Wine Rules You Can Break
We all know a troublemaker; the one who says, "Rules are made for breaking." Well, there seems to be a ton of rules related to wine. I mean, people will gasp in horror if you throw an ice cube in your chardonnay on a hot day. Here are a few of wine commandments you can break that won't get you sent to hell.
Monday, December 9, 2019
Best of Sonoma County 2019
Wednesday, December 4, 2019
Gender-Specific Drinks
Sometimes gender-specific items make sense. Women's clothes, things made smaller, lighter for women who are often smaller and lighter. As a kid I probably noticed clothing and bicycles first. Of course, many things can just come in sizes rather than having male and female versions. Instead of men's and women's backpacks, what if I'm a 5 ft 3 inch male? I'd be okay with buying a small pack, but maybe not a girl's.
Monday, December 2, 2019
Masculinity and Femininity in Marketing
A little insight into how marketing folks view you. That is, what's considered masculine (like watching sports and drinking Bud) and what's feminine (yoga and a latte). So you'll see beer ads aimed at guys with wine ads more likely for women.
Click on the chart to enlarge.
Click on the chart to enlarge.
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