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Wednesday, December 4, 2019

Gender-Specific Drinks

Sometimes gender-specific items make sense. Women's clothes, things made smaller, lighter for women who are often smaller and lighter. As a kid I probably noticed clothing and bicycles first. Of course, many things can just come in sizes rather than having male and female versions. Instead of men's and women's backpacks, what if I'm a 5 ft 3 inch male? I'd be okay with buying a small pack, but maybe not a girl's.


A whole line of manly beers. Ladies need not apply

One place where gender-specific products don't make sense is the drinks business. Beer still carries the stigma of a man's drink. There occasionally are wines that come across that way; more likely you'll find those "girly" wines. Can your product be so bad that you have to label it this way?


Yeah, like I'm gonna buy this

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