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Tuesday, January 22, 2019

You Are What You Drink

Some folks swear by Chevrolet for their car choice (ignoring that it may actually be made in Korea, Mexico or somewhere besides Detroit). These same folks might have a diet consisting of mostly meat and potatoes. They hate change. Others had a Prius ten years ago and now a Tesla. They eat sushi and go on fad diets. They love change. This might reflect their wine choices, too.

The Chevy group likes oaky, buttery chardonnay and cabernet sauvignon. If they're of the means it'll be Napa cab or even Bordeaux and Burgundy top shelf (Grand Cru) wines. Folks of more modest (normal) means might have jumped on the pinot noir bandwagon a few years after it started or maybe they just drink zinfandel. Not a lot of experimentation here.

The Prius group passed by the California cabernets on the shelf and picked up a cabernet franc from Washington state or even (gasp) Virginia. They might seek out biodynamic wines; they've jumped on organic wines even though they might taste funky ("at least I'm saving the planet"). Pass on the chardonnay, ugh. Look, a chenin blanc from Loire! If they hear about a winery that's gone totally solar they'll make a mental note to look for their wine.

Yeah, most people aren't pigeon-holed this easily, but probably fall a bit in both camps, one more than the other.

There also the cheap wine folks who look for 15% alcohol under ten dollars and call that a bargain. Sorry, but you're doing yourself a disservice. Of course, some  still drink Coors. Maybe because they like the way the cans look in their pickup truck's bed cuz that stuff isn't real beer any more than five dollar wine is real wine (hint: it's an industrial product). I suppose these are the Big Mac eaters.

Summary: Whether you're stuck on one wine type only or try every new thing that comes along, good or bad, is just fine because it's what you like. The "cheap alcohol possible"people? Well, think bigger and better. You've heard the phrase "you are what you eat." Well, that applies to what you drink, too.

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