I mean, yuck. Gallo owns many wine labels from Louis Martini to Barefoot. Their experimental brand is Apothic that does things like age a red wine in whiskey barrels. But the latest? Cold brewed coffee and wine together as they were never meant to be.
Cold brew is a current trend in that it takes a lot of coffee to make it and has a long brewing time, but gives you a less acidic drink. Because of this it's more expensive. Anyway, why did anyone think putting red wine and coffee in the same drink would be a good idea? No, I haven't tried it as Apothic Brew isn't available quite yet, but it doesn't really even sound good. You can try it first at let me know.
You've gotta love the marketing behind the brand though. These are apparently very manly drinks. Apothic Winery.
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