The Super Bowl and Sonoma County

The Super Bowl isn't just about game day. For the entire week leading up to the game there are various "fan experiences" located throughout San Francisco. The game is being played about 50 miles south of SF, but nobody is traveling early to see Santa Clara.

Most of these events open today, Jan 30th. One of the items is the Sonoma County wine lounge at the Super Bowl City fan village.

from nfl.com

Dozens of Sonoma County winery owners and wine makers will be pouring during the coming week. The idea, of course, is to showcase Sonoma County wine and maybe get some visitors to local wineries. There's big money in town this week and Sonoma County would like a piece of it.

Sonoma County's million dollar gamble from the Press Democrat

The wine pouring schedule, in case you are going. BTW, traffic is expected to be pretty awful so use public transportation.
 

from sonomacounty.com